Hi, Orlando Web Experts (agencies & freelancers)

We can not be more passionate about a topic right now. We essentially want to scream the following. ORLANDO NEEDS LOCAL WEB PILOTS!

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In this article we will

  1. Define what a Local Web Pilot is
  2. Discuss what Orlando’s local small businesses want and need you for
  3. Ask you to apply to join the Web Pilot directory directory — and list your agency (even if it is just you) </aside>

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Currently Updating Article — things may change as you read it.

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originally published: Nov 5, 2024 | updating May 14, 2025

Local Web Pilots, defined

As a quick overview of what we mean by Local Web Pilot, so we can begin to get loud and call for them.

“Web Pilot”

Web Pilot is a web expert that helps an organization (their own or others) navigate the web by taking command & control and growing the business online. Read on to learn more about the duties of Local Web Pilots and the scope they may have.

“Local”

The local part is to distinguish and focus on local web experts (pilots) that serve local customers and their local-based businesses.

Duties, Scope of a Local Web Pilot

A complete pilot (or team of Pilots — human and robots) will be able to cover design, development, deployment/publishing, management, monitoring, systems (SOPs, automation, and AI) in the following areas, but not limited to:

Local SEO

Manage all aspects of the local business search visibility. This involves optimizing the business's online presence to appear in local search results, managing business listings across various platforms (Google, Apple Maps, Yelp, …), and ensuring consistent NAP (Name, Address, Phone) information.

Reputation